Fundable does not recommend or otherwise suggest that an investor makes an investment in a particular company, or that a company offers securities to a particular investor. Fundable does not participate in the negotiation or execution of transactions for the purchase or sale of securities and does not at any time own money or securities. Securities transactions are not conducted or negotiated on or through the financeable platform. Financiable does not receive any compensation with regard to the purchase or sale of securities. Before we start discussing the pros and cons of crowdfunding platforms, we first discuss why we need crowdfunding platforms.
Depending on how much you want to collect, it may not be worth it if the money is your only goal. If you don’t go for a slightly larger amount and don’t need the extra benefits of crowdfunding, you may want to return now. Friends, family, debts or a small loan can bring you to your original financing goal more efficiently. Crowdfunding platforms are a relatively simple, inexpensive and fast way to raise money for your company or project. Crowdfunding financing costs generally range from five to nine percent, where other financing options quickly add ten percent or more.
In some cases, it also offers investors the opportunity to acquire a capital position in the company. In the United States, the Securities and Exchange Commission regulates share-based crowdfunding. The amount raised by crowdfunding platforms in 2012 is expected to be $ 2.8 billion, 91% more than in 2011. Effective marketing and advertising are a critical part of a successful capital crowdfunding campaign.
It is essential that any company that tries to raise capital uses a nominated structure. However, there is a drawback that if a platform disagrees with management at a decision, crowdfunding platforms can essentially block any voting decision for shareholders. Collecting donations via crowdfunding platforms is a relatively new financing method. A major advantage of this is the flexibility with which credit can be collected.
It is critical that investors critically evaluate which projects they will invest in and through which platform this should be done. Investors on the platform will not lead the round, but will invest by the entire public. They will want to see the validation of their idea in the form of large sums of money from quite a few people. After all, if your closest circles and customers don’t want to invest in your idea, why would they do that??? Building this first crowd will take some time, which will take me to the next point.
However, more traditional forms of investment give investors the opportunity to manage the project. For me, market validation is one of the most compelling reasons for testing crowdfunding for alternative methods of initial capital increase. When John and I invented RingSafe, we received good feedback from family and friends about our idea and prototype. What we really needed to learn was whether strangers would be willing to give up their hard-earned money to buy our product. Crowdfunding allows you to pre-configure orders for a concept and reduce the risk of building your first batch.
Crowdfunding has given entrepreneurs the opportunity to raise hundreds of thousands or millions of dollars from anyone with money to invest. Crowdfunding offers a forum for everyone with the idea of presenting it to waiting investors. One of the biggest challenges for small businesses and entrepreneurs is to cover all the gaps a company could have at an early stage. By running a crowdfunding campaign, the entrepreneur has the opportunity to engage the crowd and receive comments, comments and ideas.
Whether you’re reading about your new product on a popular blog or hearing about your innovative friends campaign, a successful crowdfunding fund is a great way to spark the interest of new investors. An entrepreneur must understand the different types of crowdfunding to determine if this is the best way to obtain capital. This type of financing works well for companies that offer an innovative and realistic product or service that wants to grow quickly and can control growth. If you need capital to start your business, you can turn to crowdfunding to raise those funds. Venture capital is a form of financing that provides early funding, startups with high growth potential, capital exchange or ownership interest.
Peer financing is subject to less stringent rules, which means that fewer financial guarantees are offered. This white label crowdfunding software is in contrast to regular bank financing, which never generates additional income through the same bank.